Wholesale & Retail Pricing Calculator – Wholesale Price, MSRP, Keystone Markup & Order Profit
Set Wholesale Prices and MSRP That Both Make Money — Multiplier or Margin Method, Keystone Markup, and Order Profit
A wholesale and retail pricing calculator. Enter your cost per unit, choose the multiplier or margin method, then enter your retail multiplier, rounding, payment fee, units in a wholesale order, your minimum, and the shipping you pay to get your wholesale price, profit, and margin, the suggested retail price (MSRP), the store's profit, your profit selling retail, the order total and order profit, and units needed to meet your minimum.
What This Spreadsheet Calculates
- Wholesale price per unit
- Wholesale profit and margin
- Suggested retail price (MSRP)
- Store profit per unit
- Your profit selling retail
- Wholesale order total
- Wholesale order profit after shipping
- Units to meet your minimum
If your retail price is too low, wholesale loses money and stores cannot carry you. Price for wholesale first.
Grow into stores with confidence.
Each purchase comes with a .xlsx spreadsheet compatible with Microsoft Excel, Google Sheets, and Numbers. Enjoy free updates for every spreadsheet you own. You'll be notified when a file is updated, and you can download the latest version anytime from your account page.
This is a one-time payment, so you pay once and own the spreadsheet forever. You can download the original file anytime, and future updates are included at no extra cost!
We offer a 7-day money-back guarantee. If you feel our spreadsheets aren't providing the pricing calculations you need, we'll refund your purchase—no questions asked!
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The Craft Calculators Lifetime Spreadsheet Vault includes 323 spreadsheets across 29 categories — soap and bath, crochet and knitting, machine embroidery, home bakery, candle making, pricing, labor costs, HTV, balloon decor, paper crafts, jewelry, Etsy fees, digital products, and more. One-time payment. Lifetime access. Free future updates.



