Charcuterie Board Pricing: How to Price Engraved Boards
How to price engraved charcuterie boards: blanks, engraving, finishing and gift boxes, with three worked examples.
In this guide
Charcuterie boards are a favorite wedding, housewarming and corporate gift. Larger boards and premium woods cost more, and engraving adds time. This guide shows how to price charcuterie boards from basic to premium.
- Board price = blank + engraving time + finish + packaging + overhead, then profit and fees.
- A small engraved board costs about $28.60 to make and sells for about $42.
- Epoxy accents add material and cure time.
- Corporate orders get bulk tiers.
Why board blanks drive price
Walnut and acacia boards cost more than bamboo.
Large engravings add machine time.
The steps
1. Price the blank
Wood type and size.
2. Add engraving
Machine time.
3. Add finish
Food safe oil, handles or epoxy.
4. Add packaging
Gift box.
5. Add overhead, profit and fees
Use 10% overhead, 30% profit and fees.
Worked example: three board styles
$20 an hour, 10% overhead, 30% profit and 10% fees.
| Small engraved board | Large acacia board | Board with epoxy accent | |
|---|---|---|---|
| Board blank | $12.00 | $28.00 | $25.00 |
| Engraving or epoxy | $3.00 | $5.00 | $12.00 |
| Finish and packaging | $3.00 | $4.00 | $4.00 |
| Labor at $20.00/hr | 0.4 hr = $8.00 | 0.5 hr = $10.00 | 1.5 hr = $30.00 |
| Overhead (10%) | $2.60 | $4.70 | $7.10 |
| Cost to make | $28.60 | $51.70 | $78.10 |
| Plus 30% profit | $37.18 | $67.21 | $101.53 |
| Cover 10% selling fees (divide by 0.90) | $41.31 | $74.68 | $112.81 |
| Suggested price | $42 | $75 | $113 |
Epoxy boards price higher because of material and hands-on time.
Pricing mistakes to avoid
- Cheap blanks for premium prices. Quality wood matters.
- No food safe finish. Use food safe oil.
- Engraving the cutting surface. Engrave edges or handles where possible.
- No bulk tiers. Corporate clients expect them.
What you keep on each sales channel
The same small engraved charcuterie board at $42.00 leaves different money in your pocket depending on where it sells. This uses the $28.60 cost to make from the example above, with Etsy's current transaction, processing and listing fees and Square's in-person card rate. Shipping, sales tax and ads are left out.
| Where it sells | Buyer pays | Fees | You keep | Profit over cost |
|---|---|---|---|---|
| Etsy (6.5% + 3% + $0.25 + $0.20 listing) | $42.00 | $4.44 | $37.56 | $8.96 |
| Your own website (about 2.9% + $0.30) | $42.00 | $1.52 | $40.48 | $11.88 |
| Craft fair, card reader (2.6% + $0.15) | $42.00 | $1.24 | $40.76 | $12.16 |
| Craft fair, cash | $42.00 | $0.00 | $42.00 | $13.40 |
| Wholesale to a shop (50% of retail) | $21.00 | $0.00 | $21.00 | -$7.60 |
On Etsy, fees take about 11% of a $42.00 sale. If a sale comes through Etsy Offsite Ads, add another 15% (12% for shops over $10,000 a year), so build that into your price if you're enrolled. Wholesale at half of retail loses $7.60 per piece here. Either raise retail, lower your cost, or set a separate wholesale price with a case minimum.
Bulk and custom order pricing
For a corporate order of engraved boards, logo layout and a test engrave takes about 0.5 hr at $20.00/hr. Charge that once per order, then spread it across the pieces. Materials are $16.00 per piece and hands-on time is 18 minutes, which drops when you batch the same design. Overhead is 10%, profit 30%, and 3% covers card or invoice fees.
| Quantity | Setup share per piece | Cost per piece | Price per piece | Order total |
|---|---|---|---|---|
| 1 | $10.00 | $35.20 | $47.18 | $47.18 |
| 10 | $1.00 | $24.31 | $32.58 | $325.80 |
| 25 | $0.40 | $22.99 | $30.81 | $770.28 |
| 50 | $0.20 | $22.44 | $30.07 | $1,503.71 |
The price per piece falls from $47.18 to $30.07 because the setup is shared, not because you cut your rate. Quote the tier the customer actually orders, ask for a 50% deposit before you buy blanks, and set a minimum order size for custom work.
Charcuterie board checklist
- Blank cost.
- Engraving time.
- Finish.
- Packaging.
- Overhead, profit and fees.
- Bulk tiers.
Price engraved boards
Type your blank, engraving time and finishing into the peach cells. The calculator shows cost and price.
Get the Engraved Board CalculatorCalculators that help
- River boards: Price epoxy boards. Use the Epoxy River Table & Charcuterie Board Pricing Calculator – Wood, Resin & Labor.
- Laser hourly rate: Find your machine rate. Use the Laser Engraving Hourly Rate Calculator – Labor, Machine & Shop Rate.
- Gift wrap: Add gift box upcharges. Use the Gift Box & Gift Wrap Upcharge Calculator – Gift Wrap Fee, Profit & Attach Rate.
- Wholesale: Set wholesale prices. Use the Laser Wholesale & Consignment Calculator – Boutique Pricing.
Common questions
How much should I charge for a charcuterie board?
Many sell for about $35 to $100. In this guide a small engraved board prices at about $42.
What wood is best?
Acacia, walnut and maple are popular.
Should I add handles?
Handles add value.
How do I price corporate gifts?
Use bulk tiers.
Is epoxy food safe?
Use food safe products and keep epoxy off food surfaces.
Should I include a gift box?
Offer it as an add-on.
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