Pricing Guide

Scrapbook and Memory Book Pricing: How to Price Keepsakes

How to price scrapbooks and memory books: album, paper, photos, embellishments and layout time per page, with three examples.

By Craft Calculators Team Updated 3 min read
Scrapbook and Memory Book Pricing: How to Price Keepsakes
In this guide

Custom scrapbooks and memory books take many hours of layout work. Most of the price is time per page. This guide shows how to price keepsake books by page count.

Quick answer
  • Book price = album + paper and embellishments + photo prints + layout time + overhead, then profit and fees.
  • A 10 page book costs about $143.00 to make and sells for about $207.
  • Price by page so larger books are fair.
  • Take a deposit before starting.

Why keepsakes need time per page

Each page can take 20 to 45 minutes.

Photo sorting and planning also take time.

The steps

1. Cost the album

Album or binding.

2. Add paper and embellishments

Per page.

3. Add photo prints

If you print them.

4. Add layout time

Per page plus planning.

5. Add overhead, profit and fees

Use 10% overhead, 30% profit and fees.

Custom Paper Craft Quote Calculator spreadsheet
The Custom Paper Craft Quote Calculator does this math for you. Type into the peach cells and the prices update.

Worked example: three book sizes

$20 an hour, 10% overhead, 30% profit and 10% fees.

10 page book 20 page book 40 page book
Album $15.00 $20.00 $30.00
Paper and embellishments $10.00 $20.00 $40.00
Photo prints $5.00 $10.00 $20.00
Labor at $20.00/hr 5 hr = $100.00 9 hr = $180.00 17 hr = $340.00
Overhead (10%) $13.00 $23.00 $43.00
Cost to make $143.00 $253.00 $473.00
Plus 30% profit $185.90 $328.90 $614.90
Cover 10% selling fees (divide by 0.90) $206.56 $365.44 $683.22
Suggested price $207 $366 $684

Bigger books price high because of the hours. Offer simpler page styles to lower cost.

Pricing mistakes to avoid

  • No planning time. Sorting photos takes time.
  • Flat price. Price by page.
  • No deposit. Take a deposit.
  • Unlimited changes. Set a revision limit.

Scrapbook checklist

  • Album.
  • Paper and embellishments.
  • Photo prints.
  • Layout time.
  • Overhead, profit and fees.
  • Deposit.

Quote paper craft orders

Type your materials and time into the peach cells. The calculator builds a quote.

Get the Custom Paper Craft Quote Calculator

Calculators that help

Common questions

How much should I charge for a custom scrapbook?

It depends on pages and detail. In this guide a 10 page book prices at about $207.

How long does a page take?

Often 20 to 45 minutes.

Should I print photos?

Offer it as an add-on.

Should I take deposits?

Yes.

How do I price memory books for funerals?

Price the same way. Be clear on timelines.

Can I offer digital books?

Yes, as a lower cost option.

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